Regan King, Jonathan Davies, Rob McCusker and Rhys Priestland will be amongst the players showcasing the Scarlets' new 2010-11 kit when they hit the catwalk on Thursday 12th of August.

The Scarlets will kick-off their Magners League campaign will be a historic trip for a first ever league clash against Benetton Treviso at Stadio Monigo on the opening weekend of the 2010/11 season.

Parc y Scarlets will host Wales' friendly against Luxembourg on Wednesday 11th August, kick off 7.45pm.

Pembrokeshire Dad of three Peter Scott from Broad Haven said that this year will be the first for his family as season ticket holders due to the big emphasis the Scarlets have placed on creating a family-friendly match day at the impressive Parc y Scarlets stadium and great pricing to match.

The Scarlets players made a splash at the Royal Welsh Show on Tuesday afternoon with a group of the Scarlets backs enjoying the variable weather conditions and getting out and about at the showground to meet up with the region's supporters, partners and sponsors.